My client – a first time entrepreneur – had a great idea for a location-based scavenger hunt game that could be pitched as a loyalty program to small businesses, a team-building activity for groups and conferences, or just a fun, asynchronous game to play amongst your friends. Though the basic concept and vision were there,…
Activities and Deliverables: Storyboarding
Feature prioritization/product planning
Pilot game at SXSW
Clothia already had a website and an iPad app, but they wanted to revamp the app to be more social and to help them improve their new user acquisition. So we redesigned it from top to bottom, with the focus on making the interactions more low-cost, and sharing to third party networks more seamless. As…
Activities and Deliverables: Analytics review, product definition, high-level concept sketches, detailed wireframes and workflows.